In 2025, the masonry and landscaping sector will be transformed by a number of key trends. Between ecological concerns, technological innovations and a return to timeless aesthetics, the products that will mark this year are in line with a sustainable approach while adding a touch of modernity and refinement. Here's an overview of the trends and innovations that will shape outdoor spaces in 2025.
1. Green trend: permeable pavers and slabs
Climate change and environmental issues are increasingly influencing the choice of materials used in outdoor landscaping. In 2025, rainwater management is becoming a priority. Permeable pavers and slabs are proving to be innovative and effective solutions to this need.
New: Ava pavers (60mm and 90mm)
Ava permeable pavers and slabs arrive in 2025 in 60mm and 90mm sizes, offering an ideal solution for absorbing and filtering rainwater, reducing the risk of flooding in urban environments. The use of permeable pavers is becoming a real challenge for architects and landscapers, who have to meet increasingly stringent ecological standards. These materials are therefore ideal for outdoor landscaping where aesthetics meet ecological efficiency.
Ava pavers and slabs are a major innovation for 2025, combining aesthetics, functionality and durability in an avant-garde design. Thanks to its innovative design, it offers a multitude of possibilities for original colors and patterns, allowing you to play with nuances to create unique compositions. By combining different natural or bold shades, geometric patterns or contrasting effects can be created.
Ava - Ash Charcoal, Caviar, Oka Beige
2. Innovation Trend: Versatile, functional low walls
Innovation in retaining walls goes beyond just the materials used; it also encompasses how shapes and textures transform simple elements into true focal points of outdoor design. In 2025, low walls are becoming essential elements, with increasingly refined designs and carefully crafted textures. Low walls with sleek lines and subtle patterns are bringing a new aesthetic dimension to modern gardens and terraces, combining both functionality and beauty. These structures, often seen as mere space delimiters, are becoming powerful decorative elements capable of transforming an outdoor space into a place with character.
New Arrival: The Striato Wall
The Striato retaining wall is a true favorite for 2025. With its subtle grooves that uniquely capture light, this low wall goes far beyond its simple function of space delimitation. The textured lines create plays of shadows and light, adding depth and relief to the structure. This minimalist and elegant style fits perfectly into modern urban environments, where architecture is both functional and aesthetic.
The grooves, while discreet, add an almost sculptural dimension to the low wall, giving it a personality that transforms the entire outdoor décor. This product will be especially popular in contemporary designs, where the design must be both functional and visually striking.
Striato - Oka Beige
New: Nolita wall
For those seeking a sleeker, more linear aesthetic, the Nolita wall is the ideal option. Its smooth surface and streamlined design are perfectly in tune with the latest trends in minimalism and geometric simplicity. This elegant low wall can be easily integrated into projects where light and space are essential criteria.
The Nolita wall responds to the trend for open, airy spaces, while emphasizing sustainable, aesthetically sober materials. Its simple shape and lack of complex patterning allow other elements of the décor to take center stage, while maintaining a certain visual balance in the design.
Nolita - Ash Charcoal
3. Timeless aesthetic trend: the charm of stones and bricks
Timeless aesthetics remain a safe choice in 2025, especially with the return of natural materials such as stone and brick. These materials, which evoke warmth and authenticity, are reinvented with modern finishes while retaining their old-world charm.
New: Clayden Grande
Clayden Grande brick is the big news of the year. Inspired by mid-century aesthetics, it adapts to contemporary trends with its neutral shades and elegant finishes. Colors such as Whistler White, Husky Grey and Truffle evoke natural tones that blend perfectly with sleek, modern environments.
These materials create exteriors where the authenticity of brick meets the modernity of design. Their sobriety and earthy color blend perfectly with today's architecture.
Clayden Grande - Husky
4. Rustic authenticity
New: The return of Kava decorative stone
In 2025, the rustic farmhouse trend continues to seduce with its warm, authentic aesthetic. A key product for creating this effect is Kava Rinox decorative stone, distinguished by its natural shades and raw texture, ideal for adding character to interior spaces. Used in rooms such as the kitchen or the fireplace, Kava stone creates a warm, refined ambience where naturalness meets elegance. Its slightly aged appearance and earthy tones evoke a country-house atmosphere, while remaining perfectly modern. In the kitchen, it blends harmoniously, creating a subtle contrast with contemporary materials. In a foyer, it forms a perfect focal point around a fireplace, bringing a sense of comfort and authenticity.
Kava - Amaretto
5. Color of the Year 2025: Macchiato, the warm, elegant shade
In 2025, Macchiato is the color of the year, a soft creamy beige that evokes richness and authenticity. Inspired by earthy, natural hues, this color recalls the warm nuances of a freshly brewed macchiato coffee, with a subtle touch of cream. Perfect for infusing a cosy, soothing atmosphere into any space, Macchiato blends easily into both modern and traditional settings.In both indoor and outdoor spaces, this shade blends perfectly with natural materials, creating environments that are both elegant and welcoming. In living spaces or even rustic kitchens, Macchiato evokes a feeling of comfort, while remaining neutral enough to be combined with bolder decorative elements.
Londana - Macchiato
A year of convergence between nature and innovation
In 2025, the fusion of nature and innovation reaches new heights in the world of masonry and landscaping. This year's trends reveal avant-garde products such as Ava permeable pavers, Striato and Nolita textured walls, and Kava Rinox decorative stone, which embody a return to our roots.
Colors such as Macchiato, with its warm, earthy tones, complete the picture, bringing a cosy, elegant atmosphere to all types of décor. This blend of naturalness and modernity is perfectly suited to environments where every element tells a story of simplicity, comfort and style.
In 2025, every furnishing project becomes an opportunity to rethink space, choosing materials that are at once sustainable, aesthetic and unique. It's a year when respect for the environment and creativity come together to transform our living spaces into places where life is good.